Webworks Email Editor

Introducing the Webworks Email Editor one of the most cost effective and reliable ways to do email marketing on the net at only $5.50 per month.
Our web-based marketing tool assists with the creation, distribution and management of permission-based email marketing and email newsletter campaigns.
This powerful bulk email product delivers the power and flexibility needed in a broadcast email platform while helping minimse costs and maximise value. You will find the Webworks Email Editor is as simple to use as MS Word.

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Why Email Marketing ?

Email marketing works better than word of mouth! Permission based Email marketing yields, on the average, a 10% to 15% response rate as compared to direct mail, which is well below 5%. Additionally, the cost of email marketing is less than 1/10th that of direct mail.

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Getting People to Subscribe

Here are a few tips to optimize list growth:

Don't ask for more than their email address to start with, if you request more information than you need for a subscription people will either abandon the page without subscribing or lie and neither of these furthers your cause.

Include elements that increase subscriptions, such as links to a sample issue and your privacy policy. Offer free information that visitors to your site are interested in and legitimate product or service promotions.
Put information on brochures and Catalogues, consider all customer touch points.. Every instance that you come in contact with your customers is a sign-up opportunity.

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Get Permission

Ensure it is an opt-in permission and allow for easy opt-out. Rules of thumb - use opt-in permission, make it very easy to unsubscribe, make it clear where the message is coming from, and don't rent or sell your list. Do not buy lists from list brokers or email marketing groups because you don't know the source of a list.

The goal is to maximize your customer relationship to eventually get to a one-to-one relationship. You want to communicate the right information to the right customer at the right time.

Common Sense, be more concerned about the Email recipients needs than your need to market.
Hold your Organization up to the highest standards and rigid guidelines.
Investigate any SPAM complaint you receive. Provide a phone number for SPAM complaints to be voiced.
Immediately honor unsubscribe requests.

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Advocacy Marketing

Advocacy marketing is where you leverage your existing customers to gain new ones.

Tell a friend, word of mouth. Don't allow other customers to sign their friends up for your list - let them pass the offer along, but not sign them up. Structure it so that the customer sends your offer to a friend, not the company. Don't encourage your customers to send the offer to more than ten friends. Limit the number of incentives that you offer for new contacts.

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Please contact us for more information, and become part of the technology revolution taking place today you'll be glad you did.